15 DIGITAL SKILLS
Every PR and Marketing Pro
must master - by Sally Falkow

The PR and marketing landscape is changing rapidly. To be effective in marketing and PR today you need digital skills. Most of us were not taught these skills when we learnt our craft. 
 
Sadly, many of the young people graduating today aren't being taught digital skills either. But they are vital to success in marketing and PR.
 
Over the next six weeks you can make great strides towards improving your digital skills.
 
Take this 15-lesson email  course put together by Sally Falkow, a veteran of the PR industry and an early adopter of digital marketing.  She was named a 2014 Top 50 Social Media Influencer on Twitter and she was a recipient of the 2015 PR/Tech Award.
 
Register now and get the infographic listing the 15 Digital Skills you need and the email course with one lesson for each of the
skills. 
 
Get started right now and by the end of this year you'll be well on your way to becoming a Digital PR Master.
GET THE FREE EMAIL COURSE NOW

WHY DIGITAL SKILLS ARE NECESSARY

Studies in the UK and the US have shown that businesses are behind the curve due to a lack of digital skills. This applies to all employees, but in marketing and PR digital skills are an essential component of the job today

“I learned more from Sally Falkow in one lesson than from all the conferences and seminars I'd attended before.”

Astrid Sheil, Professor Cal State San Bernadino

FREE EMAIL LESSON FOR EACH SKILL

Once you sign up you will receive an email every 3 days with the next lesson. Get started right now and yoiu can start the New Year with siginificantly improved Digital Skills. 

A Word From The Author

“Brands and agencies are already looking for employees who have these digital skills. Over the next few years these skills will become essential to success in a PR and marketing career.
It's not enough to be a digital native - you have to know how to use these skills strategically in a business setting to support and contribute to business goals.”

GET STARTED NOW